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ZAF-SAARF-AMPS-2010-V1.1
All Media and Products Survey 2010
South Africa
,
2010
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Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
South African Audience Research Foundation
Metadata
Documentation in PDF
DDI/XML
JSON
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
Page views
592243
Downloads
4081
Study Description
Data Description
Downloads
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Related Publications
Data files
amps-2010-attitudes-v1.1
amps-2010-cellphone-and-internet-v1.1
amps-2010-clothing-shoes-v1.1
amps-2010-cosmetics-v1.1
amps-2010-demographics-v1.1
amps-2010-durables-v1.1
amps-2010-electronic-media-v1.1
amps-2010-financial-services-v1.1
amps-2010-food-and-groceries-v1.1
amps-2010-furniture-appliances-v1.1
amps-2010-household-v1.1
amps-2010-lifestages-v1.1
amps-2010-lsm-and-saarf-segmentations-v1.1
amps-2010-motor-vehicle-v1.1
amps-2010-newspaper-magazine-readership-v1.1
amps-2010-out-of-home-advertising-v1.1
amps-2010-personal-v1.1
amps-2010-products-grouped-v1.1
amps-2010-products-v1.1
amps-2010-sports-entertainment-leisure-v1.1
amps-2010-travel-v1.1
Data file: amps-2010-demographics-v1.1
Cases:
25160
Variables:
35
Variables
qn
Questionnaire number
ca91co41
Selected Metropolitan Areas - Cape Town
ca91co42
Selected Metropolitan Areas - Durban
ca91co43
Selected Metropolitan Areas - Johannesburg
ca91co44
Selected Metropolitan Areas - Pretoria
ca91co47_1
Household purchaser (wholly or partly responsible for day-to-day purchases)
ca91co47_2
Household decision makers (male heads of household and female housewives)
ca91co48
Education
ca91co49
Literacy - read/understand
ca91co50
Household income groups
ca91co51a
Gender
ca91co51b
Population group
ca91co52
Age groups
ca91co54a
Community size1
ca91co54b
Community size2
ca91co55
Community size detailed
ca91co56
Province
ca91co57
Extended Metropolitan Areas1
ca91co58
Extended Metropolitan Areas2
ca91co59
Occupation
ca91co60_4
With babies (up to 2 years)
ca91co60_5
With children (2 to 14 years)
ca91co60_6
Household purchaser - women only
ca91co60a
Marital status - women only
ca91co60b
Work status - women only
ca91co61_8
Children's purchase decision maker - babies (up to 2 years)
ca91co61_9
Children's purchase decision maker - children (2 to 14 years)
ca91co61a
Cosmetic usage - women only
ca91co62a
Marital status - men only
ca91co62b
Household purchaser - men only
ca91co62c
Work status - men only
ca91co63
Work status
ca91co75
Home language
ca91co77
Lifestages
pwgt
Adult population weight
Total: 35
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