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ZAF-SAARF-AMPS-2010-V1.1
All Media and Products Survey 2010
South Africa
,
2010
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Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
South African Audience Research Foundation
Metadata
Documentation in PDF
DDI/XML
JSON
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
Page views
616901
Downloads
4089
Study Description
Data Description
Downloads
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Related Publications
Data files
amps-2010-attitudes-v1.1
amps-2010-cellphone-and-internet-v1.1
amps-2010-clothing-shoes-v1.1
amps-2010-cosmetics-v1.1
amps-2010-demographics-v1.1
amps-2010-durables-v1.1
amps-2010-electronic-media-v1.1
amps-2010-financial-services-v1.1
amps-2010-food-and-groceries-v1.1
amps-2010-furniture-appliances-v1.1
amps-2010-household-v1.1
amps-2010-lifestages-v1.1
amps-2010-lsm-and-saarf-segmentations-v1.1
amps-2010-motor-vehicle-v1.1
amps-2010-newspaper-magazine-readership-v1.1
amps-2010-out-of-home-advertising-v1.1
amps-2010-personal-v1.1
amps-2010-products-grouped-v1.1
amps-2010-products-v1.1
amps-2010-sports-entertainment-leisure-v1.1
amps-2010-travel-v1.1
Data file: amps-2010-sports-entertainment-leisure-v1.1
Cases:
25160
Variables:
281
Variables
qn
Questionnaire number
ca1co29
When last did you go to the cinema/movies
ca91co09_1
Cinema - up to 7 days
ca91co09_2
Cinema - up to 14 days
ca91co09_3
Cinema - up to 4 weeks
ca91co09_4
Cinema - up to 6 weeks
ca91co09_5
Cinema - up to 8 weeks
ca91co09_6
Cinema - up to 3 months
ca91co09_7
Cinema - up to 5 months
ca91co09_8
Cinema - up to 6 months
ca91co09_9
Cinema - up to 12 months
ca91co10a
Ever/never been to the cinema
ca91co10b
Cinema - frequency in average 4 weeks
ca501co10_0
Sports or activities interested in - Cricket
ca501co10_1
Sports or activities interested in - Dancing e.g. Traditional, Ballet, Modern, e
ca501co10_2
Sports or activities interested in - Billiards / Pool / Snooker
ca501co10_3
Sports or activities interested in - Aerobics
ca501co10_4
Sports or activities interested in - Walking / Hiking for sport or exercise
ca501co10_5
Sports or activities interested in - Boxing/ Wrestling
ca501co10_6
Sports or activities interested in - Gymnastics
ca501co10_7
Sports or activities interested in - Martial Arts e.g. Judo, Karate
ca501co10_8
Sports or activities interested in - Athletics
ca501co10_9
Sports or activities interested in - Basketball/Netball
ca501co11_0
Sports or activities interested in - Cricket
ca501co11_1
Sports or activities interested in - Cycling
ca501co11_2
Sports or activities interested in - Fishing
ca501co11_3
Sports or activities interested in - Golf
ca501co11_4
Sports or activities interested in - Hockey
ca501co11_5
Sports or activities interested in - Horse Riding
ca501co11_6
Sports or activities interested in - Hunting/Shooting
ca501co11_7
Sports or activities interested in - Jogging/Running for sport or exercise
ca501co11_8
Sports or activities interested in - Rugby
ca501co11_9
Sports or activities interested in - Soccer
ca501co12_1
Sports or activities interested in - Swimming
ca501co12_2
Sports or activities interested in - Tennis
ca501co12_3
Sports or activities interested in - Volleyball
ca501co12_4
Sports or activities interested in - Adventure sports
ca501co12_5
Sports or activities interested in - Water Sports
ca501co12_6
Interested in none of these
ca501co13_0
Sports or activities participated in past 12 months - Cricket
ca501co13_1
Sports or activities participated in past 12 months - Dancing e.g. Traditional,
ca501co13_2
Sports or activities participated in past 12 months - Billiards / Pool / Snooke
ca501co13_3
Sports or activities participated in past 12 months - Aerobics
ca501co13_4
Sports or activities participated in past 12 months - Walking / Hiking for spor
ca501co13_5
Sports or activities participated in past 12 months - Boxing/ Wrestling
ca501co13_6
Sports or activities participated in past 12 months - Gymnastics
ca501co13_7
Sports or activities participated in past 12 months - Martial Arts e.g. Judo, K
ca501co13_8
Sports or activities participated in past 12 months - Athletics
ca501co13_9
Sports or activities participated in past 12 months - Basketball/Netball
ca501co14_0
Sports or activities participated in past 12 months - Cricket
ca501co14_1
Sports or activities participated in past 12 months - Cycling
ca501co14_2
Sports or activities participated in past 12 months - Fishing
ca501co14_3
Sports or activities participated in past 12 months - Golf
ca501co14_4
Sports or activities participated in past 12 months - Hockey
ca501co14_5
Sports or activities participated in past 12 months - Horse Riding
ca501co14_6
Sports or activities participated in past 12 months - Hunting/Shooting
ca501co14_7
Sports or activities participated in past 12 months - Jogging/Running for sport
ca501co14_8
Sports or activities participated in past 12 months - Rugby
ca501co14_9
Sports or activities participated in past 12 months - Soccer
ca501co15_1
Sports or activities participated in past 12 months - Swimming
ca501co15_2
Sports or activities participated in past 12 months - Tennis
ca501co15_3
Sports or activities participated in past 12 months - Volleyball
ca501co15_4
Sports or activities participated in past 12 months - Adventure sports
ca501co15_5
Sports or activities participated in past 12 months - Water Sports
ca501co15_6
Participated in none of these
ca501co16_0
Sports or activities attended in past 12 months - Cricket
ca501co16_1
Sports or activities attended in past 12 months - Dancing e.g. Traditional, Bal
ca501co16_2
Sports or activities attended in past 12 months - Billiards / Pool / Snooker
ca501co16_3
Sports or activities attended in past 12 months - Aerobics
ca501co16_4
Sports or activities attended in past 12 months - Walking / Hiking for sport or
ca501co16_5
Sports or activities attended in past 12 months - Boxing/ Wrestling
ca501co16_6
Sports or activities attended in past 12 months - Gymnastics
ca501co16_7
Sports or activities attended in past 12 months - Martial Arts e.g. Judo, Karat
ca501co16_8
Sports or activities attended in past 12 months - Athletics
ca501co16_9
Sports or activities attended in past 12 months - Basketball/Netball
ca501co17_0
Sports or activities attended in past 12 months - Cricket
ca501co17_1
Sports or activities attended in past 12 months - Cycling
ca501co17_2
Sports or activities attended in past 12 months - Fishing
ca501co17_3
Sports or activities attended in past 12 months - Golf
ca501co17_4
Sports or activities attended in past 12 months - Hockey
ca501co17_5
Sports or activities attended in past 12 months - Horse Riding
ca501co17_6
Sports or activities attended in past 12 months - Hunting/Shooting
ca501co17_7
Sports or activities attended in past 12 months - Jogging/Running for sport or
ca501co17_8
Sports or activities attended in past 12 months - Rugby
ca501co17_9
Sports or activities attended in past 12 months - Soccer
ca501co18_1
Sports or activities attended in past 12 months - Swimming
ca501co18_2
Sports or activities attended in past 12 months - Tennis
ca501co18_3
Sports or activities attended in past 12 months - Volleyball
ca501co18_4
Sports or activities attended in past 12 months - Adventure sports
ca501co18_5
Sports or activities attended in past 12 months - Water Sports
ca501co18_6
Attended none of these
ca501co19
Frequency of activity - singing, e.g. in a choir
ca501co20
Frequency of activity - bake for pleasure
ca501co21
Frequency of activity - cook for pleasure
ca501co22
Frequency of activity - knitting/ crochet
ca501co23
Frequency of activity - needlework/ tapestry
ca501co24
Frequency of activity - sewing/ dressmaking
ca501co25
Frequency of activity - scrapbooking/ decoupage
ca501co26
Frequency of activity - other arts and crafts
ca501co27
Frequency of activity - have beauty treatments
ca501co28
Frequency of activity - sunbathing
ca501co29
Frequency of activity - visit a hair salon
ca501co30
Frequency of activity - go to nightclubs/discos/raves
ca501co31
Frequency of activity - use of a computer at home
ca501co32
Frequency of activity - diy activities
ca501co33
Frequency of activity - home decorating
ca501co34
Frequency of activity - attend lectures/studying part-time
ca501co35
Frequency of activity - read books
ca501co36
Frequency of activity - read a newspaper with local news that is for sale in you
ca501co37
Frequency of activity - read a free newspaper delivered to your home/collected f
ca501co38
Frequency of activity - read a free magazine delivered to your home/collected fr
ca501co39
Frequency of activity - use newspaper educational sections to help with school w
ca501co40
Frequency of activity - visit a library
ca501co41
Frequency of activity - hire a video tape/dvd for home viewing
ca501co42
Frequency of activity - watch videos/ dvds
ca501co43
Frequency of activity - eat in a restaurant/steakhouse, excluding workplace cant
ca501co44
Frequency of activity - personally order take-away food to be delivered to your
ca501co45
Frequency of activity - go on a drive for pleasure
ca501co46
Frequency of activity - gamble at a casino
ca501co47
Frequency of activity - place a bet on horseracing with a bookmaker/bookie or on
ca501co48
Frequency of activity - buy lottery tickets
ca501co49
Frequency of activity - buy scratch cards
ca501co50
Frequency of activity - do cross-words/ puzzles
ca501co51
Frequency of activity - use a computer at work
ca501co52
Frequency of activity - play games via the internet
ca501co53
Frequency of activity - play computer/playstation games
ca501co54
Frequency of activity - participate in card games
ca501co55
Frequency of activity - play board games
ca501co56
Frequency of activity - buy dvd discs
ca501co57
Frequency of activity - buy compact discs (cds)
ca501co58
Frequency of activity - buy video/computer games
ca501co59
Frequency of activity - buy toys / other games
ca501co60
Frequency of activity - gardening: tending to flowers, plants, the lawn, etc
ca501co61
Frequency of activity - gardening: growing vegetables, fruit, crops, etc
ca501co62
Frequency of activity - attend a stokvel/gooi-club/syndicate/society meeting
ca501co63
Frequency of activity - attend a burial society meeting
ca501co64
Frequency of activity - attend a funeral
ca501co65
Frequency of activity - attend traditional gatherings
ca501co66
Frequency of activity - attend weddings
ca502co10
Frequency of activity - attend a gym/health club
ca502co11
Frequency of activity - participate in other exercise
ca502co12
Frequency of activity - go on diet
ca502co13
Frequency of activity - use slimming preparations to try to lose some weight
ca502co14
Frequency of activity - go to the doctor/ dentist/clinic/other health profession
ca502co15
Frequency of activity - play a musical instrument
ca502co16
Frequency of activity - bird watch
ca502co17
Frequency of activity - photography
ca502co18
Frequency of activity - go to the beach
ca502co19
Frequency of activity - camping
ca502co20
Frequency of activity - caravanning
ca502co21
Frequency of activity - visit a game reserve
ca502co22
Frequency of activity - attend a church/synagogue/temple/mosque or other religio
ca502co23
Frequency of activity - shop for pleasure
ca502co24
Frequency of activity - attend a book club
ca502co25
Frequency of activity - have/ attend dinner parties at home/ with friends
ca502co26
Frequency of activity - visit pubs/ bars /shebeens/taverns
ca502co27
Frequency of activity - have a braai
ca502co28
Frequency of activity - have a picnic
ca502co29
Frequency of activity - catch up with work after hours
ca502co30
Frequency of activity - hire a car
ca502co31
Bought perfume costing R300 or more during the past 12 months
ca502co32
Bought aftershave costing R300 or more during the past 12 months
ca502co33
Bought a watch costing R700 or more during the past 12 months
ca502co34
Bought any jewellery costing R700 or more during the past 12 months
ca502co35_0
Watch bought from - NWJ (Natal Wholesale Jewellers)
ca502co35_1
Watch bought from - American Swiss Jewellers
ca502co35_2
Watch bought from - Arthur Kaplan Jewellers
ca502co35_4
Watch bought from - Edgars
ca502co35_5
Watch bought from - Foschini
ca502co35_6
Watch bought from - Galaxy Jewellers
ca502co35_7
Watch bought from - Game
ca502co35_8
Watch bought from - Honey Jewellery
ca502co35_9
Watch bought from - Miglio
ca502co36_1
Watch bought from - Sterns Jewellers
ca502co36_2
Watch bought from - Truworths
ca502co36_3
Watch bought from - An Independent Jeweller
ca502co36_4
Watch bought from - Direct Sales (parties/ catalogue)
ca502co36_5
Watch bought from - Any other Outlet
ca502co37_0
Jewellery bought from - NWJ (Natal Wholesale Jewellers)
ca502co37_1
Jewellery bought from - American Swiss Jewellers
ca502co37_2
Jewellery bought from - Arthur Kaplan Jewellers
ca502co37_3
Jewellery bought from - Browns
ca502co37_4
Jewellery bought from - Edgars
ca502co37_5
Jewellery bought from - Foschini
ca502co37_6
Jewellery bought from - Galaxy Jewellers
ca502co37_7
Jewellery bought from - Game
ca502co37_8
Jewellery bought from - Honey Jewellery
ca502co37_9
Jewellery bought from - Miglio
ca502co38_1
Jewellery bought from - Sterns Jewellers
ca502co38_2
Jewellery bought from - Truworths
ca502co38_3
Jewellery bought from - An Independent Jeweller
ca502co38_4
Jewellery bought from - Direct Sales (parties/ catalogue)
ca502co38_5
Jewellery bought from - Any other Outlet
ca502co39_0
Types of music interested in - Jazz/Fusion/Blues
ca502co39_1
Types of music interested in - Afrikaans
ca502co39_2
Types of music interested in - Classical
ca502co39_3
Types of music interested in - Country/Western
ca502co39_4
Types of music interested in - Folk Music
ca502co39_5
Types of music interested in - Gospel
ca502co39_6
Types of music interested in - Hard Rock/Heavy Metal/Alternative
ca502co39_7
Types of music interested in - House Music
ca502co39_8
Types of music interested in - Indian Music
ca502co39_9
Types of music interested in - Instrumental
ca502co40_0
Types of music interested in - Reggae
ca502co40_1
Types of music interested in - Kwaito
ca502co40_2
Types of music interested in - Kwasakwasa
ca502co40_3
Types of music interested in - Love songs/Ballads
ca502co40_4
Types of music interested in - Mbhaqanga
ca502co40_5
Types of music interested in - Mbira
ca502co40_6
Types of music interested in - Maskhandi
ca502co40_7
Types of music interested in - Pop
ca502co40_8
Types of music interested in - Rap/Hip-Hop
ca502co40_9
Types of music interested in - Rave/Dance
ca502co41_0
Types of music interested in - other
ca502co41_1
Types of music interested in - Rhythm & Blues / Soul
ca502co41_2
Types of music interested in - Rock
ca502co41_3
Types of music interested in - Rumba/Latin American
ca502co41_4
Types of music interested in - World Music
ca502co41_5
Types of music interested in - African Traditional
ca502co41_6
Types of music interested in - Boere Music
ca502co41_7
Types of music interested in - Choral
ca502co41_8
Types of music interested in - Opera
ca502co41_9
Types of music interested in - Arabic
ca502co42
Frequency of attendance of the following performances/events - Ballet
ca502co43
Frequency of attendance of the following performances/events - Classical music p
ca502co44
Frequency of attendance of the following performances/events - Opera
ca502co45
Frequency of attendance of the following performances/events - Pop / Rock concer
ca502co46
Frequency of attendance of the following performances/events - Other live concer
ca502co47
Frequency of attendance of the following performances/events - Theatre
ca502co48
Frequency of attendance of the following performances/events - Other dance perfo
ca502co49
Frequency of buying food from a Fast Food Outlet
ca502co50_0
Outlets bought food during the past 4 weeks - Fishaways
ca502co50_1
Outlets bought food during the past 4 weeks - Bacini's
ca502co50_2
Outlets bought food during the past 4 weeks - Barcelos
ca502co50_3
Outlets bought food during the past 4 weeks - Black Steer
ca502co50_4
Outlets bought food during the past 4 weeks - Bimbo's
ca502co50_5
Outlets bought food during the past 4 weeks - BJ's
ca502co50_6
Outlets bought food during the past 4 weeks - Busta's
ca502co50_7
Outlets bought food during the past 4 weeks - Captain Dorego
ca502co50_8
Outlets bought food during the past 4 weeks - Chicken Licken
ca502co50_9
Outlets bought food during the past 4 weeks - Debonairs
ca502co51_0
Outlets bought food during the past 4 weeks - Mopark
ca502co51_1
Outlets bought food during the past 4 weeks - Fontana
ca502co51_2
Outlets bought food during the past 4 weeks - Hungry Lion
ca502co51_3
Outlets bought food during the past 4 weeks - KFC
ca502co51_4
Outlets bought food during the past 4 weeks - King Pie
ca502co51_5
Outlets bought food during the past 4 weeks - London Pie
ca502co51_6
Outlets bought food during the past 4 weeks - Maxi's
ca502co51_7
Outlets bought food during the past 4 weeks - McDonald's
ca502co51_8
Outlets bought food during the past 4 weeks - Mimmo's
ca502co51_9
Outlets bought food during the past 4 weeks - Mochachos
ca502co52_0
Outlets bought food during the past 4 weeks - Something Fishy
ca502co52_1
Outlets bought food during the past 4 weeks - Mozzarella's
ca502co52_2
Outlets bought food during the past 4 weeks - Nando's
ca502co52_3
Outlets bought food during the past 4 weeks - Ocean Basket
ca502co52_4
Outlets bought food during the past 4 weeks - Panarottis
ca502co52_5
Outlets bought food during the past 4 weeks - Pie City
ca502co52_6
Outlets bought food during the past 4 weeks - Pizza Perfect
ca502co52_7
Outlets bought food during the past 4 weeks - Primi Piatti
ca502co52_8
Outlets bought food during the past 4 weeks - Roman's Pizza
ca502co52_9
Outlets bought food during the past 4 weeks - Scooters
ca502co53_1
Outlets bought food during the past 4 weeks - Spur
ca502co53_2
Outlets bought food during the past 4 weeks - Steers
ca502co53_3
Outlets bought food during the past 4 weeks - St. Elmo's
ca502co53_4
Outlets bought food during the past 4 weeks - Whistle Stop
ca502co53_5
Outlets bought food during the past 4 weeks - Wimpy
ca502co53_6
Outlets bought food during the past 4 weeks - other fast food outlet
ca502co53_7
Outlets bought food during the past 4 weeks - None in the past 4 weeks
ca502co54
Outlet last bought food during the past 4 weeks
ca502co55
Outlet last bought food during the past 4 weeks
ca502co56
Outlet last bought food during the past 4 weeks
ca502co57
Outlet last bought food during the past 4 weeks
ca502co58
Amount spend on last visit to a fast food outlet
ca502co59
Number of people bought for at last visit to an outlet
ca502co60
Victim of violent crime in South Africa during the past 12 months
ca502co61
Reported this crime to the police
ca502co62
Victim of non-violent crime in South Africa during the past 12 months
ca502co63
Reported this crime to the police
ca502co64
Smoking habits
ca502co65
Number of cigarettes smoked yesterday
pwgt
Adult population weight
Total: 281
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